Mike Taberner

Mike Taberner is Managing Director and co-owner of Brandesign, and leads the agency's strategy practice from its Cape Town base. Over 25 years in marketing and advertising he has led brand development, investor communications and digital work for more than 150 organisations, from JSE-listed corporates to owner-run start-ups.

His view, set out in his August 2024 LinkedIn article "Strategy without experience is simply a textbook", is that strategy only holds up when it is built on work that has actually been done. That thinking sits behind Brandesign's THINK | PLAN | DESIGN | EXECUTE methodology and Project A.U.T.H.O.R, the agency's answer engine optimisation programme.

Mike carries board-level responsibility for growth strategy, data-led decision making and client advisory, and speaks on marketing and leadership at industry events. Away from the desk he is a road runner, pianist and keen debater.